Purchasing a diamond is an exhilarating experience. Here at Hannoush Jewelers it is our goal to increase your confidence in your purchase. You will find all of our diamond specialists in our stores happy to help you select the perfect diamond for you. To help your online shopping experience, we provide the following information that is helpful when purchasing diamonds. Know your 4 C’s of diamonds: carat weight, color, cut, and clarity.

The carat weight of a diamond refers to its weight and size. A diamond is measured by carat weight. One carat (1.00 ct) equals 200 milligrams, or 0.200 grams.

The color of a diamond is graded on the color scale: D-Z with D representing colorless. When selecting a diamond, the closer to colorless a diamond is graded the rarer it is and the more valuable your diamond is.

The cut of a diamond does not mean the shape (round, princess, cushion, etc.); more specifically it refers to the precision in the way the facets of a diamond are cut to best reflect light. The better the diamond is cut, the better and the more vibrant the sparkle. Diamond cutting relies heavily on precise craftsmanship. The proportions of the facets and the polish and symmetry of a diamond allow it to reflect the best possible amount of light.

Clarity of a diamond refers to the imperfections in a diamond caused by exposure to carbon, creating inclusions or blemishes. The fewer imperfections in a diamond, the higher the grade and more valuable it is.

Choose a Shape: Though round diamonds account for the majority of sales today, diamonds come in a variety of dazzling shapes to meet any personal taste and preference. With diamonds, remember that shape is not the same as cut. Shape refers to the physical contour of the stone. Cut dictates the diamond's overall proportion and how it reacts to light. A diamond's sparkling character and reflective brilliance increases in proportion to the fineness of its cut.

Further assistance in selecting your perfect diamond is available in each of our stores or by contacting us.